In reviewing Internet Retailers, “2014 Top 500 Guide" there is tons of stuff that just keeps popping out that affects one’s marketing practices and potential. As important as we think the potential of the Internet is for business, we are actually … [Continue reading]
Pride in Startup Businesses
How come when I hear grandparents describe their grandchildren or parents post pictures of their kids on Facebook, the pride and descriptions are off the charts? For instance, a child’s first steps are frequently described or photographed as if it … [Continue reading]
Think like a Journalist but Operate like a Business Entrepreneur
Being a successful business entrepreneur requires being able to maintain a healthy balance between passion and reality – between the emotional reasons why you’re in business and the realities of carrying out the day-to-day tasks in getting the … [Continue reading]
Customer Service is Your Brand
Building a brand and differentiating yourself from competition are one of the key challenges facing startup businesses. Committing to quality customer service can be a key and achievable tool in the success of your business. While this may seem … [Continue reading]
Experience and Expertise are Critical to Startup Success
In his book, Outliers, Malcolm Gladwell became famous for arguing, “10,000 hours of practice is required to become a world-class expert.” I am not sure it is 10,000 hours, but my experience indicates that experience and expertise are probably the … [Continue reading]
Goals and Measurement
We all understand the importance of goals, purpose, direction and measurement in establishing commitment, success, team work, and coordination. Somehow between that understanding and the execution things often go awry. One of the key mantras of a … [Continue reading]