In talking to entrepreneurs about starting a business there is a great deal of variety in energy, ideas, skills, experience, money, commitment, and time required. If you have none of these, we suggest not wasting your time starting until you figure … [Continue reading]
Demographics is the study of how a population based on factors such as age, race, sex, economic status, education, income, and employment affect various outcomes. Demographics are typically used to learn more about a population's characteristics. … [Continue reading]
Have you ever watched one year olds learn to walk? If you have, you are sure to notice a number of similar experiences. While every child learns how to walk in a similar way, each one’s experience is unique as they get up, fall down, get up, and … [Continue reading]
After counseling over 1,500 clients seeking to start new businesses, it’s troubling so many of them seem possessed with what can be called the Zuckerberg, venture capital, or hockey stick plan to starting a business. I typically read 3 to 5 startup … [Continue reading]
Pricing for Startups As everyone in business knows, pricing is key. Pricing of products and services for startups is far more complicated today than even ten years ago. A good pricing strategy can involve new tactics such as freemium, special … [Continue reading]
Several clients and consultants advocate startup capital as entrepreneurs’ greatest need. Our take on this assessment is they have put the cart before the horse. Startupconnection argues entrepreneurs need to develop a basic business plan before … [Continue reading]